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Senior Projects from 2011

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Celebrity Coverage on The Central Coast: Analyzing The Entertainment News Mediums, Leanne Aguilera

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Developing and Managing Personal Brands: Strategies in Marketing, Public Relations, and Entertainment, Julianna Barker

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Law is Not a Spectator Sport: Addressing Challenges Posed by Civic Education through Public Engagement with the Supreme Court, Erica Lauren Bashaw

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Local Marketing: The Benefits and Drawbacks for Large Corporations with Respect to National Food Chains, Marisa Erin Bloch

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Social Media and Nonprofits: Increasing Fundraising and Volunteerism for the Kahlo Cultural Center, Katie Elaine Boyer

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Public Relations: The Importance of Community Relationships between Small-businesses and the Community, Jayne Elizabeth Crabtree

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Love Out Loud Campaign: The Use of Public Relations in a Suicide Prevention Program, Rachel Helen Egan

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Social Media: The Use of Facebook and Twitter to Impact Political Unrest in the Middle East through the Power of Collaboration, Sarah Danielle Goodman

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Social Media for Nonprofits: Analysis and Discussion of Facebook for Habitat for Humanity San Luis Obispo, Christine Gorney

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FILMING FOR CHANGE: The Art of Influencing Public Policy through Documentary Filmmaking, Robert J. Griffith

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Social Media and Public Education: The Use of Social Media by the San Luis Obispo County Office of Education, Chelsea Janee Harden

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Rebuilding a Professional Athlete's Reputation After a Scandal: Refining Public Relations Techniques, Ashley Johnson

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Investigative Reporting and the Meat Industry, Amber Kiwan

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The Need for an Interdisciplinary Strategic Plan: How a Strategic Plan Grounded in Sport Marketing Public Relations Can Improve the Success of the Cal Poly Football Team, Kelsey A. Magnusen

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Crisis Communication Plan: In Response to the Corporation for Public Broadcasting Loss of Government Funding, Tavia Meredith

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Public Relations in the California Wine Industry: Improving social media use focusing on Facebook and Twitter, Stephanie Moore