The Journalism Department offers a professional program leading to a Bachelor of Science degree in Journalism with emphases in broadcasting, multimedia, news-editorial, and public relations. In addition to Journalism courses, units of general education and electives offer insight into government, natural and social sciences, economics, history, philosophy, the arts and other fields, helping to prepare graduates to meet assignments in the world community. Cal Poly Journalism graduates have reached positions of responsibility and authority nationally in corporations and media outlets, including major publications, networks, and affiliates. Founded in the 1920s, the department has thousands of alumni, with many holding high positions in print, broadcast, and public relations journalism for state and national organizations.

Modified from https://journalism.calpoly.edu

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Senior Projects from 2015

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Public Relations in Town-Gown Communities: Improving and Creating a Beneficial Relationship Between the College and its' Community, Taylor Crump

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The Dove Real Beauty Campaign: How Does It Wash, Jessica Dieny

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Breaking into the Business: A Guide to Creating a Dynamic Resume Reel and Securing a Job in Today’s Television News Industry, Christina Favuzzi

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Internal and External Influences on Individual Journalists, Karen Melissa Garcia

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Health in Social Media: The Pros and Cons to the Effect it has on Readers, Sam Gilbert

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Education and How It Impacts Arrest Rates, Rosie Guzman

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Consumer Perceptions of Cross Promotional Strategies: Exploratory Research in the Music and Fashion Industries, Nora E. Heally

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Challenges Graduates Face When Trying to get Their First Job In Television Broadcasting, Randie Hill

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The Dove® Campaign for Real Beauty: What’s Next for Inclusivity?, Kelly Indermill

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Marketing Alaskan Seafood: Strategies with Brand Identification, Differentiation, and Promotions, Anna Jacobson

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Late Night Comedy and its Effect on the Public’s Political Opinion, Emily Kucera

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Creating an Ethical, Non-Intrusive Native Advertising Model for Mustang News, Jacob Lauing

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Social Responsibility and Public Radio: Using Community Reporters To Make News More Responsible, Spencer Marley

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Video Production for Inaugural AGB Alumni Gala: A Collaborative Project Between the Journalism and Agribusiness Departments, Katheryn Jaymes McDermott

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SeaWorld and the Blackfish: The Lack of Two-Way Symmetrical Communication and Finding the Correct Message, Ashley Pierce

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The Strategies and Tactics Used to Create a Successful Personal Brand: The Implications For Career Development In Public Relations, Jane Redmond

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Social Justice Education: Using Communication Activism Pedagogy to Help University Cultural Centers Increase Campus Diversity & Inclusivity, Sophia T. Vu

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Social Media and Celebrities: The Benefits of a Social Media Presence, Kristin Wright