Founded in 1946, Cal Poly's Graphic Communication Department represents one of the best-known programs of its kind in the nation. The discipline includes media and mass communication involving the creation, production, management, and distribution of advertising, marketing, web sites, books, magazines, newspapers, catalogs, packages, and other media in printed and digital form.
Modified from grc.calpoly.edu
Senior Projects from 2014
User Interface Design for Online Social Media, Jackie R. Hayes
The Importance of Personal Branding: How to create and maintain a successful personal brand, Molly Hitchings
Flexible Branding: an explorative case study on the effectiveness of an adaptable visual identity, Adam Scott Houghton
Printed Electronics Applications for Publications, Abel Marquez
Designing an E-Commerce Website for Summit Outdoor Supply (S.O.S.), Eliott Kentaro Mason
Consumer Opinions with Quality of Cosmetic Packaging Designs, Madison McCormick
The Sustainability Movement and its Effects on Package Design, Gillian McGlynn
Developing an Effective Brand in the Health Food Market, Mallory Mize
The Quincy Brand, Jessica Pelton
Design Practices in Mobile User Interface Design, William Hunt Robbins
Why buying local will soon be everyday life: An inquiry of local food markets, Logan M. Spittler
Fundraising Techniques of San Luis Obispo Nonprofit Organizations, Samantha Suyemoto
The Impact of Branding and Marketing Strategies on Events with Sole, Jennifer Vucinich
Aesthetically Designed Maps: Development and Perception, Catherine Wang
Square Wine: Thinking Outside the Bottle, Kathryn A. Zeltner
Senior Projects from 2013
The Effect of Cosmetic Packaging on Consumer Perceptions, Sarah Aidnik
A Study on Rebranding Strategies, Megan Bryant
The Rise of Viral Videos, Erika Clingerman
Music Industry Market Research - The Effect of Cover Artwork on the Music Industry, Kendall Cook
The Effectiveness of Total Quality Management Principles in the Printing Industry, Paige Cornelison
Creating Pixel Luxury: Research and Design of a High Quality Resource Website, Kendall Dea
Lack of Innovation in Sugar Packaging, Kaitlyn Friedel
Digital Marketing: The Re-Imagination of Technology, Tarin Gyermek
iPhone Games, Jason Hartnell
Is retro packaging making a comeback? Is old the new “new”?, Andrea Hodgson