College - Author 1
College of Liberal Arts
Department - Author 1
Graphic Communication Department
Degree Name - Author 1
BS in Graphic Communication
Date
3-2026
Primary Advisor
Hocheol Yang, College of Liberal Arts, Graphic Communication Department
Abstract/Summary
This project demonstrates how graphic communication principles can be applied to product branding within the skateboarding industry. By combining research on branding systems, visual communication theory, and production methods with practical design experimentation, this project highlights the importance of balancing creative design decisions with real-world production considerations
URL: https://digitalcommons.calpoly.edu/grcsp/336