College - Author 1
College of Liberal Arts
Department - Author 1
Graphic Communication Department
Degree Name - Author 1
BS in Graphic Communication
Date
3-2025
Primary Advisor
Hocheol Yang, College of Liberal Arts, Graphic Communication Department
Additional Advisors
Colleen Twomey, College of Liberal Arts, Graphic Communication Department
Abstract/Summary
This senior project highlights my work as a Digital Marketing Intern with The Walt Disney Company from June 2024 to January 2025. It features key projects and accomplishments that show the development of fundamental marketing and their applicability in the workplace. Besides, this project incentivizes students in Cal Poly on how co-op internships could be extremely advantageous. It touches on internships' benefits of having real-world experience coupled with the development of highly-wanted skills and networking. This project to be hosted on the Graphic Communication Department's website speaks about flexible options within the major and the competitive advantages offered by the co-op program itself.
URL: https://digitalcommons.calpoly.edu/grcsp/290
