Department

Agribusiness Department

Degree Name

BS in Agricultural Business

Date

6-2014

Advisor

Dr. Wayne Howard

Abstract

Neil Collins, the award winning wine maker at Tablas Creek and Lone Madrone wineries, is originally from Bristol, England, where he grew up enjoying apple ciders. This case follows his transition from the culinary to wine industry, and how he learned wine making from some the best wine makers in the Central Coast of California to become the head wine maker at an established winery and part owner of his own smaller winery. The case also explores how his cider making hobby became a commercial business, and the growth of the fledgling US cider industry.

Included in

Agribusiness Commons

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