College - Author 1

College of Liberal Arts

Department - Author 1

Graphic Communication Department

Degree Name - Author 1

BS in Graphic Communication

Date

3-2024

Primary Advisor

Hocheol Yang, College of Liberal Arts, Graphic Communication Department

Abstract/Summary

Long Story Short and is a vintage up-cycling art brand. Our mission is to breathe new life into vintage pieces, crafting them into modern wearable art. As the name suggests, each creation tells a story while being revitalized for today’s fashion forward community.

Fast fashion and trend cycling has been a growing problem in today’s society. Things are going ‘in’ and ‘out’ quicker than they ever have. Trend cycling usually operates on a 20-year timeline. But, today’s sped up cycle encourages people to constantly over-consume in chase of the next cool thing. It’s unsustainable and an impossible chase. With a growing digital community and rise of social media, online shopping and influencer culture is bigger than ever. This mentality is ultimately starting to wipe out individuality in innovative fashion design.

Long Story Short aims to be a safe landing place for others finding their way back to inspiration and sustainability in fashion.

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