College - Author 1
College of Liberal Arts
Department - Author 1
Graphic Communication Department
Degree Name - Author 1
BS in Graphic Communication
Date
3-2024
Primary Advisor
Hocheol Yang, College of Liberal Arts, Graphic Communication Department
Abstract/Summary
Organic Nail Boutique, situated in San Luis Obispo, lacks an official website, relying solely on Yelp for business information. However, the Yelp page lacks crucial details like service pricing and online booking, necessitating inconvenient phone calls. This project aims to design a Figma prototype website, enhancing functionality and user experience. The focus is on easy navigation and clear information accessibility, with features like appointment scheduling and availability tracking. Drawing inspiration from local salon websites, sections on services, testimonials, and a booking system will be included. Success metrics will measure user navigation efficiency, ease of use, and visual appeal through user testing. The goal is to align the website with Organic Nail Boutique’s branding, enhancing credibility and trustworthiness.
URL: https://digitalcommons.calpoly.edu/grcsp/269