Department
Agribusiness Department
Degree Name
BS in Agricultural Business
Date
6-2015
Advisor
Dr. Wayne H. Howard
Abstract
With a mission “to continually delight berry consumers”, Driscoll’s is the arguably the world’s largest berry company. They started as strawberry breeders, expanded in raspberries, blueberries and blackberries, and have been leaders in packaging and marketing of berries. They do not grow berries for market, but develop the nursery stock, which they provide to their growers, and market the output. They also provide theirs growers with advice and guidance on issues ranging from sustainable growing practices to labor management.
URL: https://digitalcommons.calpoly.edu/agb_cs/5