Department

Agribusiness Department

Degree Name

BS in Agricultural Business

Date

3-2016

Advisor

Dr. Wayne Howard

Abstract

Talley Farms is a 3rd generation produce farm in the California Central Coast. Always looking for new ways to add value to their operations, they decided to see about community supported agriculture (CSA), an idea brought to the US from Switzerland and Japan in the 1980s. A CSA has subscribers who sign up to receive a box of produce on a regular basis. Decisions for Talley included what to put in the box, how to deliver it, sources of produce and how to market.

Included in

Agribusiness Commons

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