BS in Journalism
This study is aimed to further define the connection between crisis communications and the media. This is a single-site case study that was one of the most reported on natural disasters in the United States, Hurricane Katrina. The study will focus on determining the meaning of crisis communications, crisis communications plans and the medias’ roles in natural disasters. Three experts in the field of Public Relations and Media were interviewed to gain insight into the working relationships between the media and crisis communicators. Before the study is able to determine the best practices for crisis communications, it must first look into the theories and current practices. Hurricane Katrina is examined in order to site the lessons media practitioners can learn in order to make crisis communications more efficient.