College - Author 1
College of Liberal Arts
Department - Author 1
Graphic Communication Department
Degree Name - Author 1
BS in Graphic Communication
College - Author 2
College of Liberal Arts
Department - Author 2
Graphic Communication Department
Degree - Author 2
BS in Graphic Communication
Date
6-2025
Primary Advisor
Hocheol Yang, College of Liberal Arts, Graphic Communication Department
Abstract/Summary
This senior project aims to create an eco-tourism website that promotes sustainable and ethical travel by connecting users with local businesses, communities, and culturally respectful experiences. As mainstream tourism increasingly contributes to environmental degradation and social displacement, this platform will provide responsible alternatives by avoiding over-touristed destinations and favoring underrepresented areas. It will allow users to book flights, lodging, and activities while educating them on the consequences of over-tourism. Through a combination of intuitive user interface, thoughtful user experience, engaging visual design, and curated educational content, the website will serve not only as a booking platform but as a digital advocate for responsible travel. The project will emphasize accessibility, ethical design, and user trust, ultimately encouraging more mindful and sustainable travel behaviors.
URL: https://digitalcommons.calpoly.edu/grcsp/301
Included in
Art Education Commons, Entrepreneurial and Small Business Operations Commons, Marketing Commons