Communicating For Christ Forever: PR Lessons Learned from the Roman Catholic Church’s Rebranding of Robert H. Schuller’s Crystal Cathedral
Douglas J. Swanson, Ed.D APR
Part of the Social and Behavioral Sciences Commons
Part of the Social and Behavioral Sciences Commons
Communicating For Christ Forever: PR Lessons Learned from the Roman Catholic Church’s Rebranding of Robert H. Schuller’s Crystal Cathedral
Douglas J. Swanson, Ed.D APR