Part of the Social and Behavioral Sciences Commons

Works by Douglas J. Swanson Ed.D APR in Social and Behavioral Sciences

2020

The untapped potential for mindful awareness in the public relations workplace, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

Mindfully preparing Generation Z undergraduates for communication workplace realities, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

Perceptions of mindfulness among public relations professionals and students: similarities, differences, and implications for undergraduate career preparation, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

Public Relations Management: A Team-Based Approach (3rd Ed.), Diane F. Witmer APR, Fellow PRSA, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

Preparing Generation Z Undergraduates for Success in Communication Professions: Some Recent Research Findings and Best Practices Recommendations, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

Let's Resolve to Practice Public Relations Mindfully, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

2019

Mindful Engagement Practices for Disengaged PR Pros, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

University Student-Run Agencies on the World Wide Web: Presentations of Strategy, Creativity, and Professionalism, Douglas J. Swanson Ed.D APR, Elise Anguizola Assaf
Douglas J. Swanson, Ed.D APR

Offering an assessment inquiry grant to promote a culture of assessment, Jyenny Babcock, Su Swarat PhD, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

Thoughtful Awareness and Insightful Action in a Changing Workplace, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

Generation Z Perceptions of Learning in a University Student-Run Agency, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

Mindlessness in the Undergraduate Public Relations Classroom: Concepts, Consequences, and Recommendations for Change, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

The Growing Popularity of Student-Run Agencies, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

Finding Solidarity in the Era of ‘Blame the Media’, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

2018

Student-Run Agency Resources, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

Student-Run PR Agencies and the Three Rs: REALITY, RIGOR, RESPONSIBILITY, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

Planning and Implementing a Mandatory Digital Portfolio in a Large-Enrollment Academic Unit, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

Connecting Ethics and Practice as PR Students Transition from Learners to Educators, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

Communicating For Christ Forever: PR Lessons Learned from the Roman Catholic Church’s Rebranding of Robert H. Schuller’s Crystal Cathedral, Douglas J. Swanson Ed.D APR, Terri Manley
Douglas J. Swanson, Ed.D APR

2017

Rewarding Collaborations: Opportunities Abound With University Student-Run PR Agencies, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

Mentoring and Reverse Mentoring in Public Relations: What Do We Know, and Where Do We Go From Here?, Douglas J. Swanson Ed.D APR, Betsy A. Hays M.A., APR
Douglas J. Swanson, Ed.D APR

Real World Career Preparation: A Guide to Creating A University Student-Run Communications Agency, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

2016

Public Relations Management: A Team-Based Approach (2nd Ed.), Diane F. Witmer APR, Fellow PRSA, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

2015

Best Practices for Student Learning Assessment In Smaller-Sized Undergraduate Mass Communication Programs, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Student Learning in High-Impact Practice Mass Communication Courses, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Monsters, Ghosts and Coasters; Noise, Toys, and Sea Creatures: Comparing Six Major Theme Park Halloween-Themed Events, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Navigating the way: Use Mentoring to Build Skills and Confidence in the PR Workplace, Betsy A. Hays APR, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

2014

Assessing Learning and Performance in the Student-Run Communications Agency, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Squandering a Legacy, and Building One: How Robert H. Schuller Lost the Crystal Cathedral, and How the Catholic Church Captured It., Douglas J. Swanson Ed.D APR, Terri Manley
Douglas J. Swanson, Ed.D APR

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Exploring the Concept of Mindfulness in Public Relations Practice, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

Critical communications skills: A profile of what technical proficiencies entry-level public relations professionals need to succeed, Dennis J. Gaschen APR, Fellow PRSA, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

2013

Narratives of Job Satisfaction Offered by the ‘100 Best Companies to Work for in America’, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Neither cold nor hot: Assessing Christian World Wide Web sites that target LGBT publics, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

2012

The beginning of the end of Robert H. Schuller's Crystal Cathedral Ministry: A towering failure in crisis management as reflected through media narratives of financial crisis, family conflict, and follower dissent, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

From ‘Hour of Power’ to ‘Days of Demise’: Media Portrayals of Crisis and Fractured Social Order within Robert H. Schuller’s Crystal Cathedral Ministry, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

Assessment of Student Learning in the Department of Communications: A Successful Faculty Collaboration, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Developing students’ research skills in the undergraduate public relations writing course: A framework for ‘real world’ success., Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Fostering development of mentoring and reverse mentoring skills among public relations undergraduates, Douglas J. Swanson Ed.D APR, Betsy A. Hays M.A., APR, Julie Henderson Ph.D., APR, Fellow PRSA
Douglas J. Swanson, Ed.D APR

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Answering to God, or to Senator Grassley?: How Leading Christian Health and Wealth Ministries' Website Content Portrayed Social Order and Financial Accountability Following a Federal Investigation, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

Tuning in and hanging out: A preliminary study of college students’ use of podcasts for information, entertainment, and socializing, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

Strategizing and executing the town hall meeting during a time of crisis., Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Using reverse and traditional mentoring to develop new media skills and maintain social order in the public relations workplace, Douglas J. Swanson Ed.D APR, Betsy A. Hays M.A. APR
Douglas J. Swanson, Ed.D APR

Tuning in and hanging out: A preliminary study of college students’ use of podcasts for information, entertainment, and socializing, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

Public relations practitioners’ use of reverse mentoring in the development of powerful professional relationships, Betsy A. Hays APR, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

2011

Crisis Communication, Government/ Media Cooperation, and U.S. Military Public Affairs, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Crisis communication, government/ media cooperation, and U.S. military public affairs, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

Research spotlight: Peer-to-peer mentoring works in the college newsroom, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

Marketing/ Communications Campaign Action Plan, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Prevalence and Success of Reverse Mentoring in Public Relations, Douglas J. Swanson Ed.D APR, Betsy A. Hays M.A. APR
Douglas J. Swanson, Ed.D APR

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The Student-Run Public Relations Firm in an Undergraduate Program: Reaching Learning and Professional Development Goals Through ‘Real World’ Experience, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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2008

Training Future PR Practitioners and Serving the Community Through a "Learn by Doing" Undergraduate University Curriculum, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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2006

High-performance communication: Writing for results in the business workplace [1], Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Academic advising of undergraduates in communication: Structural models and service challenges identified by faculty, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Career satisfaction among media professionals, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

2005

AEJMC members supportive, involved – but questioning the future, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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2004

Narratives of Job Satisfaction on the World Wide Web: Interpretations of Value and Reward Within the “100 Best Companies to Work for in America”, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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2003

Mass media messages, myths, and martyrs: Analyzing ‘America Responds to AIDS’ public service announcements, 1987-1992, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

Using Learning Communities in the Communication Studies Capstone Course.pdf, Ronda Knox Ph.D, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

2001

‘Where all things are pure and of good report’: The doctrinal theology, religious practice, and media manipulation of the Christian Science Church, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Public relations crisis response, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

1999

The Final Countdown to Y2K: Is Your Small Business Ready?, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Spring Mall and Home Shows: Finding Your Competitive Edge at Smaller Retailer Events, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Journalism/ Mass Communication Program World Wide Web Sites: Content, Functionality and Promotional Value, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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1998

An Unfit Standard-Bearer:An Unfit Standard-Bearer: Bill Clinton and the Social Order Expectations of the Religious Right, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Regulating Internet User Access and Content: Varying Strategies Imposed by the World's Governments, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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1997

Professional Development Seminars: Scouting Out Your Best Opportunities, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Planning + Execution + Follow-Up = Great Trade Show Performance, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Censorship and the Christian Science Church, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

1996

Humor as a presentational device in broadcast public service announcements, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Advertising Strategies for Success, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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What You Need to Know About UPCs: Applying Bar Code Technology to Boost Marketing & Cut Costs, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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1995

Workplace Safety is Everyone's Concern, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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How To Improve Your Professional Credibility, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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1994

Use Today's Technology to Improve Customer Contact, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Reaching Entrepreneurs Where they Live and Work: A Communication and Marketing Strategy for the Oklahoma Home-Based Business Association, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Guarding Your Company's Intellectual Property Rights: Patents, Trademarks, and Copyright Protection, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Home-based Business Owners: A Market Worth Pursuing, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Tricks of the Trade for Trade Shows (Part 2), Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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1993

Tricks of the Trade for Trade Shows (Part 1), Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Recharging Your Customer Service Skills, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Networking: Beyond the Buzz Word, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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News media narratives of interethnic isolation and confrontation in post-Andrew Dade County, Florida, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Toward a policy for managing the use of computer mediated communication in the workplace, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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1992

The Publicity Kit for Penny Pinchers: Guidebooks for Promoting Your Small Business Products, Services, and Ideas in Oklahoma, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

1985

Railway collision injures 2, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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BBC follows Buddy Holly Trail to Clovis, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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Mobs of romantic moths disrupt radio broadcasts, Douglas J. Swanson Ed.D APR
Douglas J. Swanson, Ed.D APR

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