College of Architecture and Environmental Design
Construction Management Department
BS in Construction Management
Elbert Speidel, Phil Barlow
Shopping centers are closing all over the United States due to the rise of ecommerce. The shopping experience is shifting and turning shopping centers into dining, leisure, and entertainment spaces. Owners of shopping centers are being forced to reinvent to stay relevant during this change. This paper will examine The Shops at Hilltop, a shopping center in the East Bay that was foreclosed upon and purchased by LBG Real Estate companies to be reinvented into a mixed-use regional hub. It will outline the background of the shopping center and the steps it took on deciding if it was worth the investment. It reviews the importance of location of a shopping center, the advantages of alternative use, the imperativeness of existing capital, as well as absence of current site restrictions, and the importance of a good team. These criteria are imperative in order to successfully reinvent a shopping center. The research results indicate the reinvention of shopping centers have a lot of opportunities for the construction industry.