College - Author 1

College of Agricultural, Food, and Environmental Sciences

Department - Author 1

Agricultural Education and Communication Department

Degree Name - Author 1

BS in Agricultural Communication

Date

12-2019

Primary Advisor

Megan Silcott, College of Agriculture, Food, and Environmental Sciences, Agricultural Education and Communication Department

Abstract/Summary

In order to showcase the wild and wonderful world of rodeo fashion, a western fashion and lifestyle event will be produced on the Cal Poly campus. In conjunction with the Miss Cal Poly Royal Queen Scholarship contest, the "Cowgirl's Night Out" event will aptly show the rodeo and western fashion of the San Luis Obispo community. With the aid of the Cal Poly Rodeo Team, Poly Royal apparel sponsors, local boutiques and fashion creators, western fashion will be put on the main stage.

Similar to the Miss Rodeo America fashion show, sponsors and creators of western fashion will have an outlet to show their merchandise. Additionally, the cowgirls competing for the Miss Cal Poly Royal Queen title will have the opportunity to experience a professional show and add modeling to their repertoire. The Miss Cal Poly Royal Queen Scholarship contests has previously been held on campus with very little promotion and a small audience. The ability to showcase the hard work of these women in conjunction with an event to show western fashion creations will increase promotion and expand the audience of the Miss Cal Poly Royal Queen Scholarship contest and local creators.

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