College - Author 1

College of Agriculture, Food and Environmental Sciences

Department - Author 1

Agricultural Education and Communication Department

Degree Name - Author 1

BS in Agricultural Science



Primary Advisor

Megan Silcott


The College of Agriculture, Food, and Environmental Sciences (CAFES) mission statement and vision of the Agricultural Education and Communication Department is to develop future leaders, educators, and communicators to advance and advocate for the agricultural industry in a global economy (AGED, 2018). Student organizations, such as Agriculture Ambassadors and Agriculture Leadership Society, facilitate several outreach events to engage and excite prospective students in pursuing their higher education goals in agriculture at Cal Poly (CAFES Ag Council, 2018). In order to maintain growing student numbers, the Agricultural Education and Communication Department, specifically, the Agricultural Science major needs revamped recruiting efforts and to discover new, innovative methods of attracting the next generation of Mustangs. By increasing Cal Poly’s outreach to youth agricultural programs, the Agricultural Education and Communications Department could supply prospective students with more information and better display the opportunities available through the Agricultural Science major. This project will provide the AGED Department with ideas, methods and events to recruit students to apply and accept admission to the Agricultural Science major.