College - Author 1

College of Liberal Arts

Department - Author 1

Graphic Communication Department

Degree Name - Author 1

BS in Graphic Communication

Date

6-2021

Primary Advisor

Ruoxi Ma, College of Liberal Arts, Graphic Communication Department

Additional Advisors

Colleen Twomey, College of Liberal Arts, Graphic Communication Department; Brian Lawler, College of Liberal Arts, Graphic Communication Department; Xiaoying Rong, College of Liberal Arts, Graphic Communication Department; Donna Templeton, College of Liberal Arts, Graphic Communication Department; Dina Vees, College of Liberal Arts, Graphic Communication Department; Malcolm Keif, College of Liberal Arts, Graphic Communication Department; Lorraine Donegan, College of Liberal Arts, Graphic Communication Department

Abstract/Summary

This book covers the foundation of print technologies and information related to graphic communication and aims to resolve the absence of the graphic communication textbook for beginners. While there are plenty of professional and technical resources for students, it can be challenging to read professional books without prior knowledge on the subject. This book will also clarify the difference between the Graphic Communication major and the Graphic Design major at Cal Poly SLO.

The project began with the student survey on what they would want to be included in the introductory textbook and some of their additional suggestions were followed. Lecture notes and handouts from GrC 101, 201, 203, 211, 316, 324, and 328 were referenced to write the book content covering:

  • Print Technology and Industry Introduction
  • Substrates, Inks, and Color Fundamentals
  • Digital File Preparation and Workflow
  • Binding and Finishing Process
  • Career and Concentration

This textbook will provide a solid foundation and reference to future students and aid in their education journey to Graphic Communication at Cal Poly.

Share

COinS