Department - Author 1

Graphic Communication Department

Degree Name - Author 1

BS in Graphic Communication

Date

6-2015

Primary Advisor

Kevin Cooper

Abstract/Summary

The purpose of this study was to create graduation announcements cards to serve as a value added service for Asia Croson Photography. Research was conducted on the recent growth of photography, the difficulty of starting a photography business, and Asia’s competitors in the area. The current trends in graduation announcements among college females was also researched before designs were made. Once designs were brainstormed and executed, approval was received from Asia Croson and files were sent to her to personalize for her clients. Clients were also sent surveys asking them what card designs they were interested in purchasing and why they chose the card they did. These cards will continue to be offered to Asia’s clients throughout the summer and upcoming school year.

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